Wednesday, October 01, 2008

Microsoft SearchPerks Launches

Microsoft has announced the launch of its latest scheme to get users to stick with Internet Explorer and use Live Search a new program called SearchPerks.

The new program, which is limited to 1 million people and only runs on IE6 and above, rewards users for everyday searches. Users accumulate "tickets" instead of "points", for every search on Live.com, MSN.com, Windows Live Hotmail, or Windows Live Messenger, with a maximum of 25 "tickets" allowed per user per day.

The accumulated tickets can then bee redeemed for prizes such as an Xbox 360 Wireless Controller costs, for 5,500 tickets or 200 days of max Live Search usage. No that's not a joke, you'd need to use Live Search for 200 days before getting a new Xbox 360 controller.

For now, the rules of the SearchPerks program restrict it to U.S. residents with a Windows Live ID and a piece of software downloaded from the SearchPerks site. As previously mentioned only users of Internet Explorer 6.0 or later can use the program. As an incentive Microsoft is including a 500-ticket sign-up bonus, it will take them over three weeks to win a T-shirt and almost four months to win a cookery book through the program.

Registration is open through Dec. 31 and is available to the first million users to sign up. The game ends on April 15th, so anyone looking to score that Xbox game controller will have to hurry.

Sorry Microsoft, I could get behind the Live Search Cashback Program, but I'm not going to waste my time using IE and Live Search for a chance at a few crappy prizes. You'll need to come up with a better scheme or payout to get me to give up my Firefox and Google search.

Source: TechCrunch

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