Saturday, March 07, 2009

Cisco Adds Three New Linksys Wireless-N Routers

Cisco Adds to Media-Enabled Home with New Linksys by Cisco Dual-Band Wireless-N Products Wireless-N Ethernet Bridge with Dual-Band, Simultaneous Dual-Band Wireless-N Router, and Dual-Band Wireless-N Gigabit Router Enhance the Award-Winning Product Portfolio

Irvine, Calif. – March 5, 2009 -- Cisco today announced the Linksys by Cisco Wireless-N Ethernet Bridge with Dual-Band (WET610N), Simultaneous Dual-Band Wireless-N Router (WRT400N), and the Dual-Band Wireless-N Gigabit Router (WRT320N). These new offerings extend the Award-Winning Linksys by Cisco Wireless-N family of products to further advance the Media-Enabled home. The WET610N Wireless-N Ethernet Bridge can add high-speed Wireless-N connectivity to Ethernet-enabled devices such as Set-Top Boxes, game consoles, and Televisions for On-Demand broadcast, online gaming, or media streaming throughout the home. Both the WRT400N and WRT320N Dual-Band routers help consumers realize the benefits of using the 5GHz wireless spectrum to connect their devices to the network with a lower price of entry. The WRT400N offers connectivity in both the 5GHz and 2.4GHz spectrums at the same time, while the more value-priced WRT320N allows the user to select which band they prefer to use.

WET610N Facts/Highlights:

  • Connect Ethernet-Enabled Devices Wirelessly
    Consumers can get better range and speed for streaming video and gaming applications by using the WET610N to connect Ethernet-enabled devices to their high-speed Wireless-N home network without running new cables.
  • Dual-Band Wireless Capabilities
    The WET610N is ideal for home theater and gaming applications because entertainment content can be sent over the less crowded 5GHz spectrum, separating it from other network traffic that transmits in the 2.4GHz spectrum.
  • Optimized for streaming video, home theater and gaming applications
    By using enhanced Quality of Service functionality, the WET610N helps reduce video glitches to provide faster and more reliable video streaming and network performance.

WRT400N Facts/Highlights:

  • Simultaneous Wireless-N Bands
    As a simultaneous Dual-Band Wireless-N router, the WRT400N can operate in both the 2.4GHz wireless band and the wider 5GHz band, essentially providing two full wireless networks for the price of one.
  • WiFi Protected Setup
    To simplify the process of adding to the home network, the WRT320N includes WiFi Protected Setup--a push button feature that simplifies the process of setting up and configuring security for new network devices.

WRT320N Facts/Highlights:

  • Selectable Wireless-N Bands
    Configurable to operate in either the 2.4GHz wireless band or the wider 5GHz band, the WRT320N offers consumers more options for configuring their home network.
  • Gigabit Connectivity
    The WRT320N includes four Gigabit ports for quicker transmission of data when using a wired connection to a device within the home.

Products:

  • Wireless-N Ethernet Bridge with Dual-Band WET610N
    Provides consumers higher performance by bridging Ethernet-enabled devices, such as televisions, digital media adapters, digital video recorders, digital set-top boxes, networked attached storage devices or game consoles to the home network via Dual-Band Wireless-N.
  • Simultaneous Dual-Band Wireless-N Router WRT400N
    Provides Simultaneous Dual-Band Wireless-N network capabilities at a price point suitable to mainstream consumers.
  • Dual-Band Wireless-N Gigabit Router WRT320N
    Provides Dual-Band Wireless-N and Gigabit wired network capabilities at additional savings

Supporting Quotes:

Greg Memo, vice president and general manager, products, Cisco Consumer Business Group.
“As a number of top consumer electronics and game console manufacturers continue to bring to market Ethernet-enabled products, there is a clear need for a high-performance wireless solution that enables these devices to access the most demanding content and applications, such as HD video streaming and on-line gaming. The WET610N Wireless-N Ethernet Bridge provides for an easy and reliable way for consumers get the most out of these entertainment device purchases and further demonstrates the evolution to media enabled home, where a number of consumer devices our accessing rich media and internet services beyond just PCs.”

“The WRT400N and WRT320N bring Dual-Band capabilities to a more mainstream audience and empower the consumer to choose the Wireless-N solution that best serves their needs. They round out our Wireless-N product family and provide router options for everyone from the novice network user to the savviest of technology experts.”

Worldwide Market Trends:

  • According to Parks Associates, eight million households in the U.S. have entertainment devices connected to the network in the home. This is expected to grow to more than 30 million households by year-end 2013.
  • Approximately 5.92M entertainment devices are wirelessly connected in the home (U.S. Statistics).

Pricing and availability:

The WET610N is available now in the United States from authorized Linksys by Cisco retailers, authorized resellers, and VAR partners at an Estimated Street Price of $99.99. Availability in other regions is anticipated later in 2009.

Also available now from authorized Linksys by Cisco retailers, authorized resellers, and VAR partners in the United States, the WRT400N and WRT320N have Estimated Street Prices of $149.99 and $129.99 respectively. Availability in other regions is anticipated later in 2009.

Supporting Resources:

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