J.K. Rowling Talks Pottermore, Harry Potter E-Books And More

Author J.K Rowling has released a new Harry Potter site called Pottermore, which when launched provided little details other than a landing page with a coming soon sign. Today the author of the ever popular Harry Potter series has released several details about the new site, the plans for the release of the Harry Potter series on e-book and more.

Rowling has described Pottermore.com as an online version of the Potter world and the stories from the books, but with a highly interactive user experience allowing you to shape certain part of the storyline. On top of that it will form the exclusive home of Harry Potter audio books and e-book versions of all the books from the series.

Rowling also teased fans with the hint that additional information will be revealed from her extensive notes through Pottermore to help felsh out the world and the characters beyond what has gone before. The free site allows visitors to become part of the stories by going through the Sorting Hat process where Rowling herself has written a "vast pool" of questions to direct users to their correct home. Users will also be able to do other things covered in the first book for example choosing wands, shop on Diagon Alley and experience life at Hogwarts. Currently the site only covers the first novel "Harry Potter and the Philosopher's (Sorcerer's) Stone," with the remaining books being added over time. The storyline of the second book will go live in early 2012.

Points can be won for houses by casting spells and mixing potions, users will be able to comment and add their own drawings and content – and Rowling herself will be dropping in "as a normal punter".

The site won’t launch until October (there is currently a sign-up page for notices), but on July 31 it will be opened up to a select few in a sort of beta phase to work out the kinks. Harry Potter fans should definitely keep an eye on Pottermore.com for more details.